As a Design to Market company we design effective marketing materials that help businesses be found. Whether it’s a website, a brochure or even a business card, it is imperative that it is based on good design. Without it, the rest might as well not exist.
This is where L x 3 comes in.
L1 LOOK
When a potential customer checks into your website, or looks at your brochure, accepts your business card or receives a postcard in the mail, the first thing they do is look at it. This is the moment of truth…
L2 LOVE
If they don’t love what they see, it is very likely that they will not go any further and will never know about your company or how you could have helped them – what a waste. Into the trash goes the mailer, onto the next website goes that customer and you have lost a great opportunity. A great visual appeal at the start of the process leads to the next step…
L3 LEARN
Now they are hooked – hooray! Now is where you can tell your customers what you do, see who you are, and how you can help them. The chance of getting new customers is now raised from zero to high.
There is always change, people change, styles change, platforms change, but one thing that never changes is THE POWER OF GREAT DESIGN.
By living by this philosophy, we stay true to our beliefs.